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职场英语市场部门口语

时间:2021-02-07 10:33:49 职场英语 我要投稿

职场英语市场部门口语

  以下是CN人才网小编推荐的职场英语市场部门口语,欢迎阅读。

职场英语市场部门口语

  市场部门

  Markets

  市场需求量比较大

  in large demand on market

  A: Our sales department claims that the stainless steel ones

  are in large demand on market.

  B: Really? That means we should make adjustment accordingly.

  接订单 fill the order

  A: Do we have SM?57 in stock?

  B: Yes,we always try to keep adequate stock.

  A: Can we fill this order?

  B: No problem.We have enough stock to supply the clients.

  查一笔上个月的订单

  track down an order of last month.

  A: Susan,I wonder if you could track down an order of last month.

  It hasn?t arrived yet.

  B: Certainly.Do you have an order number?

  最新款的吸尘器

  the latest vacuum cleaner

  A: I recommend to you our latest vacuum cleaner this year.

  B: What?s the difference?

  A: It makes less noise compared with the old ones.

  B: And?

  A: The design of the appearance is also the fashion development trend

  in the future.

  贵方觉得我们的产品如何?

  How do you like our products?

  A: How do you like our products?

  B: As a matter of fact,

  we shall be obliged if you give us your catalogs,price list,

  sales literature and other details of your business together with samples.

  试销

  trial sale

  A: Is this type of vase new?

  B: Yes,it is.

  This is the most fashionable item for this year.

  A: We?d like to order 100 first for a trial sale.

  If it is sells well,we will order more.

  B: Sorry,according to the regulations of our company,

  the minimum order for this item is 200.

  大量订购

  place a large order

  A: If you can place your order within this month,

  the present prices are still in effect.

  B: I know,but I have to contact our headquarters first.

  A: Certainly,and you can report that if you place a large order,

  you can enjoy a special discount.

  价格上涨

  Prices soared/increased.

  A: Your prices have soared additional 20% over the last year.

  B: The reason is that the price of the raw materials increased.

  A: But at present,the price of this commodity is tending downward

  on the world market.

  B: Well,how about this:

  we will lower our price another 5%,

  that is our bottom price.

  物有所值

  High quality deserves high price.

  A: Your goods are indeed superior in quality

  compared with those of other manufacturers,

  but can you cut the price a little bit?

  B: Oh, I?m sorry.High quality deserves high price.

  品质证明书

  certificate of quality

  A: As long as the quality is good,

  it hardly matters if the price is a little bit higher.

  B: Don?t worry about that.We have a certificate of quality.

  商品目录所列的.产品规格

  specifications shown in the catalogue

  A: We?ve received the specifications as shown in your catalog.

  But the color in the design is not so fashionable in our market.

  A: That?s not a serious problem.

  We can adjust to your requirements.

  销售合同

  sales contract

  A: This is the sales contract we draft for this deal,

  you can have a look first.

  B: There seems no article about the terms of payment

  and conditions of payment?

  A: I just want to discuss with you about this.

  What?s your opinion?

  B: Opening the Letter of Credit within 30 days

  after the shipment will be all right.

  分期付款

  payment by installment

  A: I was wondering if you could by any chance

  accept the payment by installment.

  B: What?s your specific idea about that?

  A: Actually,our idea is that the payment can be separated

  into two installments.60% of the total will be paid upon delivery.

  And the rest after the final acceptance.

  What do you say?

  B: I think at least 70% of the total should be paid upon delivery.

  A: You can say that again.

  销售业绩

  sales performance/achievement

  A: From this month on,

  we will apply the performance?related pay system.

  B: How about last month?s sales performance?

  A: That will be calculated in this month?s pay.

  So you will get a higher salary for your better performance.

  B: Well,this kind of reform also can bring more profit to our company.

  销售指标

  sales quota

  A: What is your requirement to agencies?

  B: You must fulfill the sales quota of 100 sets per month.

  A: If so,how much can we get as the commission?

  B: You will get a 10% commission on every machine you sell.

  目标客户

  target/potential customer

  A: How do you define your target customer?

  B: We designed a questionnaire to do the research.

  A: What?s the consumers? response?

  B: Almost all the young people have the great interest in our product.

  售后服务

  after?sale service

  A: Your product is nice,

  but will the price be on the high side?

  B: Our price is absolutely competitive.

  You can compare that with the other dealers.

  A: Then,how about the after?sale service?

  B: Don?t worry about that,

  our company has sound after?sale service.

  调换

  replace

  A: If there is something wrong with the product after your purchase,

  you can get it repalced within 7 days.

  We also offer you the after?sale repair service within a year.

  A: Will it be repaired free of charge?

  B: Yes,but we will charge you after one year.

  销售单据

  sales receipts/invoice

  A: What are the sales documents I need to present to you

  when I come to get it repaired?

  B: Invoice is a must.

  You?d better bring the guarantee certificate together with it as well.

  销售技巧

  selling skills

  A: How do you strengthen the sales persons?quality in the training?

  B: I always give them lectures on marketing.

  A: What?s the specific content of those lectures?

  B: Mostly I attract their attention to the selling skills

  they must have as a salesperson.

  采购商 / 供应商

  buyer / supplier

  A: I find it more efficient for a buyer

  to deal with fewer suppliers rather than more.

  B: I don?t buy your point.

  I think more suppliers mean lower price and higher quality.

  A: It?s not the case in reality.

  Buyers can benefit a lot from the reduction in the number of suppliers.

  采购数量与采购时机

  order quantities and timing

  A: Henry,what do you think matters the most in purchasing?

  B: Order quantities and timing.

  A: Why are they important?

  B: How and when to buy is a big concern in reducing cost.

  及时采购

  Just?in?time (JIT) purchasing

  A: Just?in?time purchasing seems to be quite popular now,

  isn?t it?

  B: Yes.You know one goal of modern purchasing

  is to maintain supply continuity

  with the minimum inventory investment.

  A: I think the goal of JIT purchasing is zero inventory.

  B: Theoretically speaking,it is.

  But in practice,that is rarely achieved.

  市场调查

  conduct a market research

  A: I am thinking of doing a new business.

  B: What sort of business will it be?

  A: I?ve been thinking about opening a supermarket.

  B: The business will be good if you choose the right location.

  You?d better conduct a market research first.

  市场定位 market positioning

  A: What is the market positioning for our new products?

  B: We focus on the teenagers,

  their consuming power is increasing day by day.

  销售战略

  selling strategy

  A: Have you predicted our position?

  B: We?ll be the market leader in the near future.

  Our selling strategy is the high quality of our products.

  市场会变得更规范。

  The market will be standardized.

  A: What are the opportunities for the next five years?

  B: The market will be standardized.

  A: And?

  B: The government may announce more positive policies

  to promote the international business.

  市场营销策划

  marketing plan

  A: How is the marketing plan for the new product going on?

  Don?t forget to analyze the basic four aspects.

  B: Don?t worry;

  we?ve already finished the part about product and promotion.

  分销渠道

  distribution channels

  A: What are the distribution channels you have found for our products?

  B: Nowadays,the direct marketing is very popular,

  such as the internet,telephone,mail, etc.

  A: What are the advantages of direct marketing?

  B: The most prominent one is reducing the cost.

  中间商

  intermediary

  A: Do you think we should use the intermediaries

  to help us with the sales?

  B: Absolutely.They have knowledge of customers and their needs.

  定价时所定的战略目标

  strategic objectives in pricing

  A: What are the strategic objectives in your pricing?

  B: I?m not sure about it.

  The least is survival,

  but we are trying to achieve profit maximization as well.

  特许经营权

  franchise

  A: Are you planning to go with one of those big chain supermarkets?

  B: Yes,that is probably reliable.

  A: But a franchise from those big supermarkets must be very expensive.

  B: Yes,I am thinking how to avoid investing a great deal of money.

  开设海外分公司

  Open an overseas branch company

  A: Recently,we are preparing to enlarge our business scale further.

  B: You mean?

  A: We are discussing opening an overseas branch company in the US.

  B: Great,that?s a big market for us to make the profit.

  我们可以把这里的经验运用在分公司的发展上。

  We can apply the experience we have here

  to develop the branch company.

  A: Do we need to hire all the managers and staff in the US?

  B: No,the new company cannot be operated by all local people.

  A: So we need to send some managers and engineers

  from the headquaters to help them?

  B: Yes,thus we can apply the experience we have here

  to develop the branch company.

  当地的商务文化

  local business culture

  A: We also need the local managers,

  because they know the local business culture.

  B: Would you please raise an example?

  A: For example,when they negotiate with the American clients,

  they know better about the difference.

  B: It seems we need help from each other.

  调整管理风格

  adjust the management style

  A: Our management in China is traditional,but in America,

  we need to adjust the management style to the local culture.

  B: That?s right,

  the management approach in American culture emphasizes independence.

  A: So we have to adjust to the different management

  when we are developing the new market.

  B: En,only by doing this

  can we get the market share in the local market.

  没有涉猎到的市场

  an untapped market

  A: It?s time for us to develop a new market now.

  So far,Vietnam is an untapped market for our product.

  B: So we?d better find an intermediary in Vietnam

  to help us begin our business there.

  潜在市场

  potential markets

  A: This year we are going to find more potential markets.

  B: That means we?ll sell our products to more places?

  A: Yes,but we need to remember

  that some countries don?t welcome the aggressive sales.

  B: You?re right.

  犯规

  break the rules

  A: We have to prepare well before we enter into the new market.

  In addition to the culture,

  we need to understand their law regulations.

  B: Yes,it?s easy to break the rules

  if we are not familiar with them.

  开发新市场看重的是市场份额。

  emphasize the market share when developing new markets.

  A: You must remember we emphasize the market share

  when we develop the new market.

  B: How about the other benefits?

  A: Of course,profit is what we want,

  but we need to get the customers first

  in the fierce competition.

  B: I?ll take your advice.

  短期规划

  short?term planning

  A: What?s the short?term planning of your company?

  B: We are preparing to enter new markets in Europe.

  A: How do you define your term?

  B: Our planning is within next year.

  长期规划

  long?term planning

  A: The long?term planning of our company

  is to compete with the Fortune 500 corporations.

  B: When do you plan to enter into Fortune 500?

  A: I hope we will be on the list in 2010.

  那些都是不可避免的挑战。

  Those are all inevitable challenges.

  A: Can you imagine the challenges for the next 5 years?

  B: Those are all inevitable challenges.

  A: Can you list some?

  B: Like the increasing price of raw materials,

  fierce competition and over capacity of the industry.

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