商务英语作文

时间：2021-02-28 16:42:07 商务英语我要投稿

实用的商务英语作文汇编10篇

　　在现实生活或工作学习中，许多人都写过作文吧，作文要求篇章结构完整，一定要避免无结尾作文的出现。那么你有了解过作文吗？下面是小编为大家整理的商务英语作文10篇，欢迎大家借鉴与参考，希望对大家有所帮助。

实用的商务英语作文汇编10篇

商务英语作文篇1

　　正式介绍信是写信人因公务把自己的'同事或业务关系介绍给某单位或某个人。这种介绍信言和格式比较规范、严谨，内容一般包括以下几个方面：

　　（1）简单地介绍一下被介绍人的身份和情况。

　　（2）说明事由，并要求对方对被介绍人提供某种帮助。

　　（3）对对方的帮助预先表示感谢。

　　（4）如果是熟悉的业务往来或老的工作关系，也可以附带询问一下工作上的近况和向对方致以问候。

　　（5）介绍信一般篇幅不长，前三个方面的内容常常可以放在一个段落里。

　　1。实用范例 （1）

　　subject:introduction

　　dearmr。/ms。，

　　thisistointroducemr。frankjones，ournewmarketingspecialistwhowillbeinlondonfromapril5tomidaprilonbusiness。

　　weshallappreciateanyhelpyoucangivemr。jonesandwillalwaysbehappytoreciprocate。

　　yoursfaithfully，

　　yangning

　　尊敬的先生/小姐，

　　现向您推荐我们的市场专家弗兰克·琼斯先生。他将因公务在四月15日到四月中旬期间停留伦敦。

　　我们将非常感谢您向琼斯先生提供的任何帮助，并非常高兴施以回报。

商务英语作文篇2

　　Thank you for your letter of 2 November. We are delighted to hear that you are to pleased with the refurbishment of your hotel. As your know .in our line of work, we depend on good ,reports about our projects to win further business. Our clients always shop around and look for references before committing themselves. With your permission, we would like to use your hotel as a reference when we discuss similar refurbishments in the hotel industry . Would you agree to our suggesting that future clients should call you? It would also be most helpful if we could occasionally bring a client to look at your hotel . We would , of course , stay overnight at least.I’ll call you next week to hear your reaction. Thanks again for you kind words.

　　从11月2日的来函得悉阁下对贵饭店的整修感到满意，此消息对本公司实是一鼓励。设计行业重视声誉，客人在选择设计公司时必然会有所比较。如蒙允许，本公司欲请贵饭店作推荐人，证明有关整修的质素。未知可否让其他客户来电垂询? 此外，如获允准间或联同客户前来参观贵饭店整修，定必有莫大帮助。当然，本公司会预订房间，至少留宿一晚。

商务英语作文篇3

　　Dear

　　Thank you for your kind letter regarding your exceptional treatment by one of our employees.

　　A copy of your letter has been forwarded to the personnel department and will be included in the employee's file. So seldom is it that a customer takes the time to write a letter of appreciation,that I feel moved to reward your initiative. Please accept the enclosed certificate,which,when presented,will entitle the bearer to a ten percent discount on the merchandise being purchased at that time.

　　This is but a small token of our appreciation of customers such as you,upon whose satisfaction we have been allowed to grow and prosper in this highly competitive marketplace. Again,on behalf of our entire organization, a heart-felt thank you.

商务英语作文篇4

Dear Sirs:

　　Thank you for your letter of 25th September.

　　As one of the largest dealers of garments, we are interested in ladies? dresses of all descriptions. We would be grateful if you would give us quotations per dozen of C.I.F. Vancouver for those items as listed on the separate sheet. In the meantime, we would like you to send us samples of the various materials of which the dresses are made.

　　We are given to understand that you are a state-owned enterprise and we have confidence in the quality of Chinese products. If your prices are moderate, we believe there is a promising market for the above-mentioned articles in our area.

　　We look forward to hearing from you soon.

　　Yours faithfully,

　　Canadian Garment Co.Ltd.

　　释文

　　先生:

　　谢谢你们九月二十五日的来信。

　　我们是服装大贸易商，我们想购买各种规格的连衣裙。若能按附页所示品种报每打C.I.F.温哥华价，我们当不胜感激。同时请将各种连衣裙的布样寄给我们。

　　我们得知你们是一家国营企业，我们对中国产品的质量很有信心。如你方价格适中，我们相信上述商品在我们地区会有很好的市场。

　　盼早复。

　　加拿大服装有限公司

商务英语作文篇5

　　The Solution

　　Most behavior that is perceived as disrespectful, discourteous or abrasive is unintentional, and could have been avoided by practicing good manners or etiquette. We've always found that most negative experiences with someone were unintentional and easily repaired by keeping an open mind and maintaining open, honest communication. Basic knowledge and practice of etiquette is a valuable advantage, because in a lot of situations, a second chance may not be possible or practical.

　　There are many written and unwritten rules and guidelines for etiquette, and it certainly behooves a business person to learn them. The caveat is that there is no possible way to know all of them!

　　These guidelines have some difficult-to-navigate nuances, depending on the company, the local culture, and the requirements of the situation. Possibilities to commit a faux pas are limitless, and chances are, sooner or later, you'll make a mistake. But you can minimize them, recover quickly, and avoid causing a bad impression by being generally considerate and attentive to the concerns of others, and by adhering to the basic rules of etiquette. When in doubt, stick to the basics.

商务英语作文篇6

　　Dear Mr Zampieri

　　With reference to your letter dated 14 June, in which you requested information about A Cut Above, please find enclosed details about our company and the services we offer.

　　Our aim is always to provide our clients with the best possible combination of food, entertainment and location. By choosing A cut Above, you can relax and enjoy your special occasion while we do all the work. Events catered for by A cut Above include corporate functions such as conventions and Christmas balls and also family celebrations such as birthdays, weddings and anniversaries.

　　A Cut Above offers a variety of services from simply providing a gourmet menu to helping you choose the right venue and organise entertainment. We specialise in using our experience to meet your nees. To help us achieve this aim, we always arrange a meeting with a new client well before the date of any event in order to discuss the various possibilities.

　　As you can appreciate, we are unable to give quotations before our initial briefing with a client as price per head vaires with choice of menu.

　　To arrange a meeting or for any further information, please do not hesitate to contact myself or Elena Polidoro on 0123 4578.

　　A Cut Above look forward to hearing from you.

　　Yours sincerely

　　Sinead Walsh

商务英语作文篇7

　　Describing graphs Ex 4: Sample answer: (132words)

　　The share price of IBM and AOL showed a upward trend from June until the end of 1998.However, while AOL shares then continued to rise steadily over the next three months, the price of IBM shares fell slightly. By March 1999 both shares were worth about $100.

　　AOL shares then shot up, almost doubling in value within four weeks. They reached a high of $180 in mid-April before collapsing to just over $100 per share at the beginning of May. There was a slight recovery during that month however, despite this by June 1999 the price of AOL shares was once again about $100. In contrast, despite minor fluctuations, IBM shares made a steady recovery over the three month period, finishing at just over $100, almost equal to AOL.

商务英语作文篇8

　　Gentlemen：

　　This is to inform you that we are unable to make delivery on the above referenced purchase order on the date indicated.

　　We should have our merchandise ready to ship within 10 days of the original delivery date and we hope that you can hold off until that time.

　　We did want to inform you of this delay as soon we were advised in order to give you as much time as possible to make alternate arrangements， if necessary. We can assure you， however， that if your order remains in force we will expedite delivery to you as soon as we have received the merchandise.

　　Please accept our apology for this delay and thank you for your understanding.

商务英语作文篇9

　　International business is inseparable from the telephone, a convenient means of communication. Can your voice be courteous when your voice travels around the world through the microphone?

　　The charm of intonation, answering the phone in a clear and pleasant tone, shows the professional demeanor and amiable character of the speaker. Although your partner can't see your face, your joy or irritation will come through your voice. When you call, your tone should be smooth, soft and serene. Then, if you can talk to each other with a smile, it will make your voice more friendly and enthusiastic. Never chew gum or eat while you're on the phone.

　　The appropriate answer calls should be answered immediately after the second bell sound, should take the initiative to identify the company or department name and his name after politely greeting each other, do not pick up the phone and asked: “ Hello, who are you looking for? ” also, to call people need to leave a message should be clear to report the name, unit number, and a message in simple language. The end of the telephone conversation, usually made by the calling party, then politely said goodbye to each other. No matter what the reason for the telephone call, the party shall be responsible for the redial.

　　Telephone calls are most common in commercial complaints and cannot be answered in a timely manner. In order not to lose every opportunity to clinch a deal, some companies even make telephone calls to be within an hour of the provisions of the reply. Generally within 24 hours of the phone message to reply, if you call back, just in case the other party is not in, but also to leave a message, indicating that you have called back. If you really can not personally call back, you should entrust others agency.

　　Pay attention to the time difference. Make sure you know the time difference and the hours of work before you make a call. Don't make a phone call on the day off so as not to interfere with the rest of the day. Try not to call home even if the customer has told you the phone number at home.

　　The proper use of the phone in America you can sell the goods to a person be strangers to each other by telephone, while in Europe, Latin American and Asian countries, telemarketing or on the phone for a long time to talk business on the unacceptable. The best way to develop good business relationships is to negotiate face to face with customers, while the telephone is mainly used to arrange interviews. Of course, once the two sides have met, it is much easier to communicate with each other by telephone.

商务英语作文篇10

　　Facing Business Challenges at Holiday Inn Worldwide

　　Sending Invitations Across the Globe

　　In the 1960s a family vacation in the United States usually meant loading the kids into the station wagon and driving off down the highway toward a tourist destination. And when weary vacationers needed to rest for the night, they often looked for the familiar green signs with “Holiday Inn” written in script and a colorful star for emphasis. All across the United States, this sign welcomed travelers to Holliday Inn hotels with promises of quality, comfort, and value.

　　By 1968 Holiday Inn was so well known in the United States that it began opening franchises in Europe. In 1973 the company opened its first Asian hotel in Japan, and in 1984 it became the first U.S.-based hotel to open for business in China. For 25 years Holiday Inn enjoyed great success in the European and Asian markets, opening 600 hotels and earning a reputation as upscale , professional, and well run.

　　However, in the 1980s Holiday Inn’s fortunes were beginning to fade in the United States. Many of the franchises were outdated and substandard . Family vacationers were being replaced by business travelers as the hotel industry’s bread and butter , and aggressive competitors with superior marketing strategies were targeting this growing segment . In addition, overbuilding had set off a wave of price discounting . As a result, both Holiday Inn’s share of the lodging market and its image took a nosedive .

　　But in the 1990s this icon of the U.S. highway was brought back to life after being purchased by Bass PLC, a British conglomerate. Bass moved quickly to make Holiday Inn Worldwide the leading hotel chain, not just in the United States but around the globe. In the United States, Holiday Inn pursued a strategy that segmented the market into different types of travelers and created a unique type of lodging for each group. Under names like Holiday Inn Express, Holiday Inn Select, Sunspree Resorts, and Crowne Plaza, the company offered different accommodations and amenities at different prices to suit the diverse needs of business and leisure travelers. Combined with a campaign to bring all of the franchises back up to a high standard of quality, the strategy quickly began to pay off.

　　Even so, the top brass at Holiday Inn Worldwide knows that the greatest growth potential is not in the saturated U.S. market but in the evolving markets of Europe, Asia, and Latin America. With increasing tourism and business development in these regions, the demand for comfortable, consistent, and affordable accommodations is booming . Holiday Inn needs a strategy for tapping this vast potential. Would the strategies that fueled Holiday Inn’s turnaround in the United States bring similar results internationally? Large-scale construction of new hotels will play a major role, so what kinds of hotels should they be? How can the company best meet the needs of a wide variety of international travelers? Should Holiday Inn expand through franchises or by opening company-owned hotels? Should the same type of promotion be used for the entire global market or should it be localized to each geographic area? These are questions that Raymond Lewis faces daily as vice president of marketing. If you were Lewis, how would you answer them?

　　Meeting Business Challenges at Holiday Inn Worldwide

　　Part of Raymond Lewis’s job is to monitor and predict changes in the ever-evolving global market . Among the trends he has observed is the increasing similarity between the needs and desires expressed by consumers and businesses around the world in certain product categories such as lodging. On the other hand, Lewis knows that various countries and cultures approach purchases differently, and that people of various cultures respond differently to product promotion . His challenge, then, is to figure out how to satisfy both the similar and the diverse needs of each new market.

　　Lewis also knows that all travelers, regardless of where they are from or where they are going, share many of the same desires, fears, and expectations when they are traveling. They may not speak the same language or live the same lives while at home, but when they’re on the road, all travelers are (1) away from home and out of their personal comfort zones, (2) in different and often unfamiliar surroundings, and (3) subject to the same hassles and hardships. Therefore, Holiday Inn focuses on delivering a consistent product around the world. This way, whether the hotel is in South Korea, India, Buenos Aires , or Israel, travelers know that they will always receive a comfortable room at a fair price.

　　In addition, the strategy of segmenting the market by types of travelers that proved so successful in the United States also works abroad, but in a different way. Segmentation in the hotel industry is a relatively new concept in Europe, and in Asia it is virtually nonexistent. This is largely because in many of the developing nations of Asia, travel has only recently become an option for the majority of people. As a result, not every type of Holiday Inn hotel will be successful in every country. The company must know each market very well before it decides which type of hotel to open. Does the area draw mainly tourists or business travelers? How long do visitors usually stay? Do people from surrounding areas travel often? What types of accommodations do competitors offer in the area? By knowing the answers to questions like these, Holiday Inn is able to decide which type of hotel will best serve the needs of travelers to the area. For example, the company opened a SunSpree Resort in Arequipa, Peru, close to Machu Pichu, a popular international tourist destination. Holiday Inn’s management team feels that Sunspree has a great chance for success in this location because the hotel caters to tourists.

　　In the same way, Holiday Inn management expects a mix of business and leisure travelers to visit Seoul, South Korea. Therefore, the new Holiday Inn Seoul appeals to a broad range of travelers by offering a business center, banquet facilities , four restaurants, a fitness center , and a gift shop.

　　Just as in its early days of expansion in the United States, Holiday Inn is accomplishing its international expansion through a mix of wholly owned facilities and franchises, depending on the availability of resources and potential for profit in each local market. Although franchising agreements place less risk on Holiday Inn Worldwide, they also require the company to give up more control than it would by opening wholly owned facilities. However, franchises must adhere to strict quality standards if they intend to operate under Holiday Inn’s famous name.

　　Lewis and his team also recognize that even though travelers have similar expectations for the quality and value they get in a hotel, sometimes they like to stay in places that don’t feel like hotel chains. Therefore, the company has opened hotels in Europe, Australia, and South Africa that have a style and character unique to their locations. In this way, Holiday Inn is able to tailor its global product to local markets.

　　Nonetheless, Holiday Inn’s promotion strategy is decidedly global, regardless of which markets it enters. Lewis bases the strategy on two themes: “Welcome” and “Stay with somebody you know.” Although the ad copy is translated when necessary, even the visual format is the same from country to country. Of course, cultural differences must be accommodated from time to time. For example, travelers in Britain preferred an ad that focused on a friendly doorman, whereas U.S. and German travelers preferred a more sentimental ad showing a businesswoman receiving a fax of a drawing from her child.

　　The inspiration for this global strategy came to Lewis, not surprisingly, while he was traveling. When boarding a plane at Dulles Airport outside of Washington, D.C., he passed a group of Russian teenagers gathered around a guitar player singing “Puff the Magic Dragon,” a folk song that was popular in the United States a few decades ago. This connection between cultures helped convince Lewis that the world’s people were alike in many ways, particularly in the field of pleasure and business travel.

　　It remains to be seen how successful Holiday Inn’s global strategy will be in the long run . The company is off to a flying start. However, competitors such as Marriott and Choice Hotels are moving quickly to make sure Holiday Inn doesn’t outpace them in the hot new global markets. But one thing is sure, Lewis and the rest of the management team are not content with Holiday Inn being a leading hotel chain in the United States. They want Holiday Inn to be the leader around the world.

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