商务英语作文

时间：2021-02-27 08:34:23 商务英语我要投稿

关于商务英语作文汇总7篇

　　无论是在学校还是在社会中，大家都写过作文，肯定对各类作文都很熟悉吧，通过作文可以把我们那些零零散散的思想，聚集在一块。为了让您在写作文时更加简单方便，以下是小编帮大家整理的商务英语作文7篇，欢迎大家分享。

关于商务英语作文汇总7篇

商务英语作文篇1

　　跟商业行业或者是商业现象的发展经济等等有关系，出题的形式可以是图表英语，也可以是提纲作文。

　　不论是哪种形式作文，只有第一段写作方式是不一样的，比如说图表中你要进行图表描述，最后要进行描述，但是二三段的论述和结论其实都一样，那么在这里来看几个例子。

　　第一个是我们说的食品安全问题。那如果是出到这种类似于社会比较负面的作文的话，主要的写作方式就要对这种现象进行分析，对它的原因进行解释，对它的根源进行探索，为什么食品安全频发?我们给观众稍微列了几个提纲，比如说食品安全问题频发第一个原因，是因为这些食品的生产商他们缺乏责任意识，所以在生产的时候不顾忌消费者的食品安全。或者是这些生产商，他们可能更加关心的是经济利润又或者是他们忽略了消费者的健康甚至是生命。那么还可以说是相关部门对于这种食品安全生产流程缺乏严格的监管，那我们可以从以上四条原因去进行拓展，最终把这篇文章给写出来，在结尾的时候我们可以写一些建议和措施，比如说这种问题我们应该引发关注予以解决。

　　还有几个话题我们来看一下。

　　第二个叫做山寨产品，其实也跟产品的质量低下问题有关系，那么它可以是图表作文以用来画，或者提纲作文是可以的，那山寨产品的名字叫

商务英语作文篇2

　　这部分写作题型对大多数中国考生来说比较新颖，但是，无论求学还是工作，这是更接近实际的商务写作形式。图表描述试题要求考生在25-30分钟内完成120个单词量左右的写作。图表描述从考题内容上来看，似乎考试给予考生一定的写作自由度，但是，考生如果不掌握必要的图表描述写作要领，会感到无所适从，不知如何着手答题。

　　在BEC考试中，试题都为了考査和测试考生的识读、理解视觉信息的能力。BEC Higher Writing Test第一部分试题旨在测试考生是否具有把视觉信息转化为书面文字表达的能力。考生在规定的`时间内做好这种试题，除了必要的语言表达能力外，还必须掌握把图表转换成文字表述的技巧和要领。

　　做好这部分考题，首先要理解题目的背景语言资料和视觉资料。背景语言资料往往非常简单，通常是配合视觉资料而给出的必要的简要文字说明。严格来说，这种文字说明应该是视觉信息的一部分，因为一个图表或图示没有文字说明，就会毫无意义。因此，把握好题目的视觉信息是做好这部分考题的关键。对一个视觉信息，从不同的角度可进行多种分析，得出多种相关结论，限于答题宇数的要求，通常写作题目中会明确指定一到两个分析方向，但也只是提供了分析的方向，没有具体的分析细节，更没有分析结论。

　　对多数中国考生来说，由于习惯于宏观分析，由于汉语语汇丰富，由于许多词汇释义笼统容易产生歧义，由于大都习惯于先用汉语表述再把汉语转译成英语，而很少运用直观的视觉手段去表达思想，因而读图对中国考生来说是比较陌生的难题，更不用说根据图表进行分析，直接用英语表述并得出结论。本单元就视觉信息可能出现的种类以及相应的分析和结论做出举例和解说，希望考生能够熟悉这些图形，掌握解答考题的方法和步骤，正确分析图表，用英语进行表述并得出结论。

商务英语作文篇3

　　subject:askingfordeferredpayment

　　dearsirs，

　　yourinvoiceno。1223forus$80，000worthofgoodssuppliedon20thjulyisdueforpaymentattheendofthismonth。mostunfortunately，afirebrokeoutinourwarehouselastweekanddestroyedacertainpartofvaluableconsignment。ourclaimisnowwiththeinsurancecompany，butitisunlikelytobemetforanotherthreeorfourweeksanduntilthenwearefacedwithadifficultfinancialsituation。iamthereforewritingforpermissiontodeferpaymentofyourinvoiceuntiltheendofseptember。

　　asyouknow，myaccountswithyouhavealwaysbeensettledpromptlyanditiswiththeutmostregretthatiamnowforcedtomakethisrequest。ihope，however，thatyouwillfinditpossibletograntit。indoingsoyouwouldrendermeaserviceishouldneverforget。

　　yoursfaithfully，

　　xxxx

　　主题：要求延期付款

　　亲爱的先生：

　　贵方7月20日所供第1223号发票项下货物之款项80000美元定于本月底结付。非常不幸，上星期我方仓库发生火灾，毁坏了一部分贵重货物。我们现在正向保险公司提出索赔，但在三四个星期之内，不可能会给予赔偿。在此之前，我方财务形势严峻，故此我们写信请求贵方同意我们推迟到9月底付款。

　　贵方知道我们一向能迅速与贵方结帐。这次我们被迫向贵方提出这个要求，实在抱歉。我们希望贵方能同意这个要求。若是如此，我们将永远记住贵方给予的帮助。

商务英语作文篇4

　　International business is inseparable from the telephone, a convenient means of communication. Can your voice be courteous when your voice travels around the world through the microphone?

　　The charm of intonation, answering the phone in a clear and pleasant tone, shows the professional demeanor and amiable character of the speaker. Although your partner can't see your face, your joy or irritation will come through your voice. When you call, your tone should be smooth, soft and serene. Then, if you can talk to each other with a smile, it will make your voice more friendly and enthusiastic. Never chew gum or eat while you're on the phone.

　　The appropriate answer calls should be answered immediately after the second bell sound, should take the initiative to identify the company or department name and his name after politely greeting each other, do not pick up the phone and asked: “ Hello, who are you looking for? ” also, to call people need to leave a message should be clear to report the name, unit number, and a message in simple language. The end of the telephone conversation, usually made by the calling party, then politely said goodbye to each other. No matter what the reason for the telephone call, the party shall be responsible for the redial.

　　Telephone calls are most common in commercial complaints and cannot be answered in a timely manner. In order not to lose every opportunity to clinch a deal, some companies even make telephone calls to be within an hour of the provisions of the reply. Generally within 24 hours of the phone message to reply, if you call back, just in case the other party is not in, but also to leave a message, indicating that you have called back. If you really can not personally call back, you should entrust others agency.

　　Pay attention to the time difference. Make sure you know the time difference and the hours of work before you make a call. Don't make a phone call on the day off so as not to interfere with the rest of the day. Try not to call home even if the customer has told you the phone number at home.

　　The proper use of the phone in America you can sell the goods to a person be strangers to each other by telephone, while in Europe, Latin American and Asian countries, telemarketing or on the phone for a long time to talk business on the unacceptable. The best way to develop good business relationships is to negotiate face to face with customers, while the telephone is mainly used to arrange interviews. Of course, once the two sides have met, it is much easier to communicate with each other by telephone.

商务英语作文篇5

　　Facing Business Challenges at Holiday Inn Worldwide

　　Sending Invitations Across the Globe

　　In the 1960s a family vacation in the United States usually meant loading the kids into the station wagon and driving off down the highway toward a tourist destination. And when weary vacationers needed to rest for the night, they often looked for the familiar green signs with “Holiday Inn” written in script and a colorful star for emphasis. All across the United States, this sign welcomed travelers to Holliday Inn hotels with promises of quality, comfort, and value.

　　By 1968 Holiday Inn was so well known in the United States that it began opening franchises in Europe. In 1973 the company opened its first Asian hotel in Japan, and in 1984 it became the first U.S.-based hotel to open for business in China. For 25 years Holiday Inn enjoyed great success in the European and Asian markets, opening 600 hotels and earning a reputation as upscale , professional, and well run.

　　However, in the 1980s Holiday Inn’s fortunes were beginning to fade in the United States. Many of the franchises were outdated and substandard . Family vacationers were being replaced by business travelers as the hotel industry’s bread and butter , and aggressive competitors with superior marketing strategies were targeting this growing segment . In addition, overbuilding had set off a wave of price discounting . As a result, both Holiday Inn’s share of the lodging market and its image took a nosedive .

　　But in the 1990s this icon of the U.S. highway was brought back to life after being purchased by Bass PLC, a British conglomerate. Bass moved quickly to make Holiday Inn Worldwide the leading hotel chain, not just in the United States but around the globe. In the United States, Holiday Inn pursued a strategy that segmented the market into different types of travelers and created a unique type of lodging for each group. Under names like Holiday Inn Express, Holiday Inn Select, Sunspree Resorts, and Crowne Plaza, the company offered different accommodations and amenities at different prices to suit the diverse needs of business and leisure travelers. Combined with a campaign to bring all of the franchises back up to a high standard of quality, the strategy quickly began to pay off.

　　Even so, the top brass at Holiday Inn Worldwide knows that the greatest growth potential is not in the saturated U.S. market but in the evolving markets of Europe, Asia, and Latin America. With increasing tourism and business development in these regions, the demand for comfortable, consistent, and affordable accommodations is booming . Holiday Inn needs a strategy for tapping this vast potential. Would the strategies that fueled Holiday Inn’s turnaround in the United States bring similar results internationally? Large-scale construction of new hotels will play a major role, so what kinds of hotels should they be? How can the company best meet the needs of a wide variety of international travelers? Should Holiday Inn expand through franchises or by opening company-owned hotels? Should the same type of promotion be used for the entire global market or should it be localized to each geographic area? These are questions that Raymond Lewis faces daily as vice president of marketing. If you were Lewis, how would you answer them?

　　Meeting Business Challenges at Holiday Inn Worldwide

　　Part of Raymond Lewis’s job is to monitor and predict changes in the ever-evolving global market . Among the trends he has observed is the increasing similarity between the needs and desires expressed by consumers and businesses around the world in certain product categories such as lodging. On the other hand, Lewis knows that various countries and cultures approach purchases differently, and that people of various cultures respond differently to product promotion . His challenge, then, is to figure out how to satisfy both the similar and the diverse needs of each new market.

　　Lewis also knows that all travelers, regardless of where they are from or where they are going, share many of the same desires, fears, and expectations when they are traveling. They may not speak the same language or live the same lives while at home, but when they’re on the road, all travelers are (1) away from home and out of their personal comfort zones, (2) in different and often unfamiliar surroundings, and (3) subject to the same hassles and hardships. Therefore, Holiday Inn focuses on delivering a consistent product around the world. This way, whether the hotel is in South Korea, India, Buenos Aires , or Israel, travelers know that they will always receive a comfortable room at a fair price.

　　In addition, the strategy of segmenting the market by types of travelers that proved so successful in the United States also works abroad, but in a different way. Segmentation in the hotel industry is a relatively new concept in Europe, and in Asia it is virtually nonexistent. This is largely because in many of the developing nations of Asia, travel has only recently become an option for the majority of people. As a result, not every type of Holiday Inn hotel will be successful in every country. The company must know each market very well before it decides which type of hotel to open. Does the area draw mainly tourists or business travelers? How long do visitors usually stay? Do people from surrounding areas travel often? What types of accommodations do competitors offer in the area? By knowing the answers to questions like these, Holiday Inn is able to decide which type of hotel will best serve the needs of travelers to the area. For example, the company opened a SunSpree Resort in Arequipa, Peru, close to Machu Pichu, a popular international tourist destination. Holiday Inn’s management team feels that Sunspree has a great chance for success in this location because the hotel caters to tourists.

　　In the same way, Holiday Inn management expects a mix of business and leisure travelers to visit Seoul, South Korea. Therefore, the new Holiday Inn Seoul appeals to a broad range of travelers by offering a business center, banquet facilities , four restaurants, a fitness center , and a gift shop.

　　Just as in its early days of expansion in the United States, Holiday Inn is accomplishing its international expansion through a mix of wholly owned facilities and franchises, depending on the availability of resources and potential for profit in each local market. Although franchising agreements place less risk on Holiday Inn Worldwide, they also require the company to give up more control than it would by opening wholly owned facilities. However, franchises must adhere to strict quality standards if they intend to operate under Holiday Inn’s famous name.

　　Lewis and his team also recognize that even though travelers have similar expectations for the quality and value they get in a hotel, sometimes they like to stay in places that don’t feel like hotel chains. Therefore, the company has opened hotels in Europe, Australia, and South Africa that have a style and character unique to their locations. In this way, Holiday Inn is able to tailor its global product to local markets.

　　Nonetheless, Holiday Inn’s promotion strategy is decidedly global, regardless of which markets it enters. Lewis bases the strategy on two themes: “Welcome” and “Stay with somebody you know.” Although the ad copy is translated when necessary, even the visual format is the same from country to country. Of course, cultural differences must be accommodated from time to time. For example, travelers in Britain preferred an ad that focused on a friendly doorman, whereas U.S. and German travelers preferred a more sentimental ad showing a businesswoman receiving a fax of a drawing from her child.

　　The inspiration for this global strategy came to Lewis, not surprisingly, while he was traveling. When boarding a plane at Dulles Airport outside of Washington, D.C., he passed a group of Russian teenagers gathered around a guitar player singing “Puff the Magic Dragon,” a folk song that was popular in the United States a few decades ago. This connection between cultures helped convince Lewis that the world’s people were alike in many ways, particularly in the field of pleasure and business travel.

　　It remains to be seen how successful Holiday Inn’s global strategy will be in the long run . The company is off to a flying start. However, competitors such as Marriott and Choice Hotels are moving quickly to make sure Holiday Inn doesn’t outpace them in the hot new global markets. But one thing is sure, Lewis and the rest of the management team are not content with Holiday Inn being a leading hotel chain in the United States. They want Holiday Inn to be the leader around the world.

商务英语作文篇6

　　Dear

　　Everyone here at [name of firm] was saddened to learn of [name of employee] sudden illness.

　　We know that this came on without any warning and while the proceeds from the group policy insurance coverage will defray a substantial amount of the medical costs， you may have need for some additional financial assistance to see you through this difficult time.

　　Please do not hesitate to call on us if you need our assistance in this area. We consider [name of employee] to be one of our most valuable employees and a fine individual as well and would be most appreciative if you will let him know that we are all thinking of him

商务英语作文篇7

　　The Solution

　　Most behavior that is perceived as disrespectful, discourteous or abrasive is unintentional, and could have been avoided by practicing good manners or etiquette. We've always found that most negative experiences with someone were unintentional and easily repaired by keeping an open mind and maintaining open, honest communication. Basic knowledge and practice of etiquette is a valuable advantage, because in a lot of situations, a second chance may not be possible or practical.

　　There are many written and unwritten rules and guidelines for etiquette, and it certainly behooves a business person to learn them. The caveat is that there is no possible way to know all of them!

　　These guidelines have some difficult-to-navigate nuances, depending on the company, the local culture, and the requirements of the situation. Possibilities to commit a faux pas are limitless, and chances are, sooner or later, you'll make a mistake. But you can minimize them, recover quickly, and avoid causing a bad impression by being generally considerate and attentive to the concerns of others, and by adhering to the basic rules of etiquette. When in doubt, stick to the basics.

【关于商务英语作文汇总7篇】相关文章：