广告的阅读文章答案

时间：2021-02-14 19:14:32 考试辅导我要投稿

关于广告的阅读文章答案

　　广告阅读答案篇一：初中生课外阅读题：《广告时代》答案

关于广告的阅读文章答案

　　作为一个广告人，我对大城市那铺天盖地无孔不入的广告特别敏感。每天都要看广告听广告评广告讨论广告设计广告，时间长了，我就像掉进了广告的陷阶之中，深感痛苦和厌倦。

　　终于，忍无可忍，我回到我阔别多年的老家，并且专门住到了一个远离县城的小镇上。这里山清水秀，民风古朴，正可以修心养性，医治我疲惫至极的身心。而令我哭笑不得的是，广告风也刮到这大山深处来了，醒目的墙上，街两边的电线杆上，都贴满了形形色色的打印体或手写体广告。

　　这天早上，我见一堆人站在一张用白纸写成的'广告前，指指点点，议论纷纷，便走拢去看个究竟。只见广告上写着：广大农友须知，昨天在这里卖稻种的，是我儿子。他说是良种，其实是劣种。请买了这种种子的，千万不要当种子用，并请大家互相转告，请买了种子的到我家退还，本人将如数退款，就是砸锅卖铁也要给大家退款。古人说，养不教，父之过也。本人教子无方，对不起广大农友，请有关部门对我进行处罚。落款是板栗坡村刘贵根。

　　我当即决定转去取相机，把这幅广告拍下来，把这个场面拍下来。由于心情太激动，我没走几步就一路小跑起来。我觉得这是我见过的_____广告，____广告，____广告。

　　我把相机取来了，先站在远处拍下一堆人指指点点议论纷纷的镜头，又挤拢去拍那幅广告的特写。可我举起相机却傻眼了--那幅广告上竟然被覆盖了一幅新的广告！只见广告上写着：各位农友：由于我父亲思想陈旧，不懂科学，分不清什么是良种什么是劣种，所以他才写了那个让大家找他退款的广告。这完全是一个误会，请大家不要退种，放心使用。

　　我一下子就被闹糊涂了。但我还是举起相机，把这个广告拍了下来。

　　我决定吃过午饭就到板栗坡村去找刘贵根老汉聊一聊。吃饭的时候，我就向亲戚打听板栗坡村离镇里有多远，他们说不远，只有两里多路，还说刘贵根是个老老实实种了一辈子田的庄稼汉，基本上是个文盲，他那广告，肯定是找人写的。他们也听说了广告的事，但他们没有买那种种子，他们说：我们幸亏没买。

　　吃了饭休息了一会儿，我就起身到板栗坡去。走到镇上，听人议论说刘老汉又贴了新的广告，我就想还是先看看他贴的新广告再说。

　　还是在那个地方，照样围着一堆人。我走拢去，见刘老汉的广告又覆盖在他儿子的广告上。只见广告上写着：广大农友：别听我儿子胡说，他卖的种子肯定是假的，这是他亲口对他媳妇说的，是我老伴在厨房里亲耳听到的，不信大家可以到县里找人鉴定。凡是相信我说的，我负责退款，不相信我的，到时候吃了亏请千万不要怨恨我。我在这里宣布，从今天起，我和我儿子刘石头断绝父子关系。他要是再进我的家门，我就打断他的狗腿。

　　我即刻掏出相机，拍了起来。

　　虽然现在已进入了广告时代，但这很可能是全世界最少见的广告。

　　1.小说第一自然段画线部分是一个答案短语。

　　2.给第四自然段最后一句画线处依次选择恰当的修辞语。

　　a.最有价值的 b.最好的 c.最能动人心弦的

　　3.清指出第七自然段中几个加点的词语所指代的内容。

　　（l）他们：。

　　（2）他那广告：

　　（3）那种种子：

　　4.阅读全文后，按要求进行分析概括。

　　这篇小说的主体部分实际上是由我所看到的三个广告构成。第一个广告的内容是答案；第二个广告的内容是答案；第三个广告的内容是答案。文中的主要人物虽然没有直接出场，但我们从他们贴的广告中不难看到父亲具有答案的性格，儿子具有答案的性格。 <<<12&&&

　　广告阅读答案篇二：有关广告方面的阅读理解

　　有关广告方面的阅读理解

　　A篇

　　A man once said how useless it was to put advertisements in the newspapers. ―Last week,‖ said he, ―my umbrella was stolen from a London Church. As it was a present, I spent twice its worth in advertising, but didn’t get it back.‖

　　―How did you write your advertisement?‖ asked one of the listeners, a merchant.

　　―Here it is,‖ said the man, taking out of his pocket a slip cut from a newspaper. The other man took it and read. ― Lost from the City Church last Sunday evening, a black silk umbrella. The gentleman who finds it will receive ten shillings on leaving it at No. 10 Broad Street.‖

　　―Now,‖ said the merchant, ―I often advertise, and find that it pays me well. But the way in which an advertisement is expressed is of great importance. Let us try for your umbrella again, and if it fails, I’ll buy you a new one.‖ The merchant then took a slip of paper out of his pocket and wrote. ―If the man who was seen to take an umbrella from the City Church last Sunday evening doesn’t wish to get into trouble, he will return the umbrella to No. 10 Broad Street. He is well known.‖

　　This appeared in the paper, and on the following morning, the man was astonished when he opened the front door. In the doorway lay at least twelve umbrellas of all sizes and colours that had been thrown in, and his own was among them. Many of them had notes fastened to them saying that they had been taken by mistake, and begging the loser not to say anything about the matter.

　　1. The result of the first advertisement was that ______

　　A. the man got his umbrella back

　　B. the man wasted some money advertising

　　C. nobody found the missing umbrella

　　D. the umbrella was found somewhere near the Church

　　2. ―If it fails, I’ll buy you a new one .‖ suggested that____.

　　A. he was quite sure of success

　　B. he was not sure whether he would get the umbrella hack

　　C. he was rich enough to afford a new umbrella

　　D. he did not know what to do

　　3. This is a story about _____

　　A. a useless advertisement B. how to make an effective advertisement

　　C. how the man lost and found his umbrella

　　D. what the merchant did for the umbrella owner

　　(Key: BAB)

　　B篇

　　Fucheng Garden Villas is situated along the North 4th Ring Road, just 2 kilometres east away from the Asian Games Village with easy traffic connection. It is 5 kilometres from the Beijing Lufthansa Centre.

　　Fucheng Garden Villas occupies an area of 34.7 hectares (公顷) , over 80% of which is covered by trees and greens, just like a garden in the city.

　　All the 108 villas were designed by American Company IDI , in American style , luxurious besides comfortable.

　　All materials of the construction and decoration(装饰) as well as equipment are famous American products.

　　From now to July 31st , preferential(优惠) prices for sale and rent are offered. You can move into Fucheng Garden villas on signing an agreement.

　　Banks will provide a 50 % mortgage (抵押) for 5 years.

　　Overseas sales License: No. 124

　　Developer: Beijing Hongda. Real Estate Co. ltd

　　69 East, North 4th Ring Road, Chaoyang District, Beijing

　　Tel: (8610)64967050 64967049

　　Fax: (8610) 64933575

　　1 . The advertiser is _______

　　A. Fucheng Garden Villas. B. Beijing Hongda Rea Estate Co. , Ltd

　　C. American Company ID! D. The Beijing Lufthansa.

　　2. How many hectares is Fucheng Garden Villas covered by trees and greens?

　　A.6.94.B.27.76.C.34.7.D.80.

　　3. According to the advertisement, which of the statements below is NOT true?

　　A. From June 25 to July 31, 1997, you can buy or rent Fucheng Garden Villas with a low price.

　　B. You can’t move into Fueheng Garden Villas before signing agreements.

　　C. If you haven’t got enough money at the moment, you can’t buy the Villa.

　　D. Not only equipment but also all materials of the construction and decoration are made in America.

　　(Key: BBC)

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